LENOVO PARTNERS

T1 PARTNERS — National Distributors

• Primary distribution channel for Lenovo.
• Handle large-scale distribution across the country.
• Ensure product availability nationwide.
• Supply products to T2 partners.
• Serve as the backbone of Lenovo’s national sales network.

T2 PARTNERS — Segmentation, Structure & Incentives

T2 partners act as key intermediaries who sell products to T3 partners or directly to end customers, depending on the business vertical.

T2 Categories

• RD – Regional Distributors: Manage sales and distribution in specific regions.
• LES – Lenovo Exclusive Stores: Dedicated Lenovo-only retail outlets.
• LMB – Large Multi-Brand Retailers: Sell Lenovo with other brands.
• LFR – Large Format Retailers: Chain stores with large physical presence.
• Online Partners: Amazon, Flipkart, etc.
• E-Commerce: Lenovo.com direct sales channel.
• One-Time Partners: Inactive or one-off resellers.

T2 Incentives

• Rebated Partners: RD, LES, LMB, LFR, Online & E-Commerce.
• Eligible for payouts / incentives on achieving targets.
• Encourages high performance and loyalty.
• Non-Rebated Partners: One-Time partners.
• No incentives due to inactive or irregular engagement.

T2 Partner Groupings

• Channel Sales: RD, LES, LMB, One-Time partners.
• Offline Sales: RD, LES, LMB, One-Time partners & LFR.
• Online Sales: Online partners & Lenovo E-Commerce.

T3 PARTNERS — Resellers & SMB Focus

Role

• Receive products from T2 partners.
• Sell to smaller resellers or end customers.
• Strengthen Lenovo’s reach in local and SMB markets.

Categories of T3 Partners

• Rebated T3 Partners (Consumer Segment):
• Receive incentives for achieving sales targets.
• Support Lenovo’s consumer-focused growth.

• LEP – Lenovo Exclusive Partners (SMB Segment):
• Small and Medium Business partners.
• Exclusively sell Lenovo products.
• Receive rebates based on performance.